We created a video for a platform that supports small business financing. The video highlights how the platform simplifies access to funding, empowering entrepreneurs to grow their businesses and achieve their goals. It emphasizes the platform’s user-friendly interface, fast processes, and commitment to fostering economic growth through small business success.

The storyboard outlines the journey of small business owners seeking financial support to grow and overcome challenges. It begins with scenarios where businesses need funding, such as purchasing equipment, hiring staff, or fulfilling contracts. Through clear and relatable visuals, the storyboard emphasizes how Potok provides quick and accessible loans, helping businesses achieve their goals within a day. The clean and minimalistic design ensures that the message remains focused and engaging.

The illustrations combine a modern and minimalistic style with a clean, professional color palette of blue, white, and yellow accents. This design approach conveys trust and reliability while maintaining an approachable tone. Each illustration visually represents key business needs, such as purchasing equipment, closing cash gaps, or hiring staff, clearly linking these scenarios to the solutions provided by Potok. The cohesive visuals and dynamic composition ensure the message is engaging and easy to understand for a wide audience.